Bring us a number to move.
Thirty minutes, no deck, no discovery theatre. You leave with a point of view on your constraint — whether or not you ever hire us.
Minutes 0—5
Context
Category, stage, current spend and what you’ve already tried. Short version — we’ll ask for the detail we need.
Minutes 5—20
The constraint
We find the thing capping growth. Usually it isn’t traffic. Often it’s margin, offer, or a checkout losing a third of the people who reach it.
Minutes 20—28
First moves
What we’d do in the first fortnight, what we’d stop paying for immediately, and the number we’d hold ourselves to.
Minutes 28—30
Fit, honestly
Whether we’re right for this. Sometimes the answer is no, and we’d rather say it on a call than in month three.
A named constraint
The specific thing capping growth, in writing — not a list of everything that could theoretically be improved.
A first-90-days view
What we’d do, in what order, and what it should produce. Use it with us or with anyone else.
A stop list
What to stop paying for this month. This part usually pays for the call several times over.
A real number
Scope and pricing built for your category and stage — after the diagnosis, never before it.
Brands with something real to scale.
D2C and e-commerce brands, founders and SMEs, funded startups and established businesses — typically anywhere from a first serious year through to a hundred-crore operation. If you have a product people already buy and a constraint you can name, we can help.
We’re a poor fit for brands looking for the cheapest media buyer, for anyone wanting reach as the deliverable, and for categories where the unit economics can’t carry a partner. We’ll tell you that early.
Every engagement is scoped to the brand — category, margin, stage and how much is already in place. That’s why we don’t publish a rate card that wouldn’t match your situation. You’ll have a clear number before anything starts.
No deck, no case-study parade. We spend the time on your account and your numbers, and you keep the thinking either way.
One of the captains — usually Ismail or Krishna, with Siddhanta on the call when the constraint is technical. Not a salesperson who hands you off afterwards.
Rough monthly spend, rough blended ROAS or CAC, your margin band, and the one number you want to move. Screenshots are fine — we don’t need access to anything to have a useful conversation.
We take a limited number of new brands each quarter so the crew isn’t spread thin — currently three slots. If they’re gone we’ll say so on the call rather than stringing it out.
Thirty minutes.One number.
Pick a time that suits you. We’ll come prepared — send your site and we’ll have looked at it before you join.
Three seats left this quarter · +91 96321 57518 · Bengaluru